Running your own business and selling products online comes with its own set of rewards, and its own set of challenges that you need to overcome. Some of these can be easy, and some of them can be quite difficult. This small article should hopefully share some tips and tricks on how to run an Import/Export business.
Choose the Products You Want to Sell Online
This is a key part of importing and exporting, as the kind of product and its nature that you are looking to trade with can play a big role in what rules and regulations that you must adhere to whilst doing so. Also, check what products are selling well in different countries. African countries will easily trade commodities such as rice and clothing. Electronics markets in countries like India and Africa are also starting to really gain momentum, so trading electronic goods can also be a possibility in these markets. Always check the markets and what products they trade, as your product may not trade well in one country, compared to another.
Choose the Best Platform
There are many different platforms that you can use for selling products online. Some include eBay and Amazon. If you need help in regards to selling on these platforms, there are many materials out there that can teach you how to sell on amazon and how to sell on eBay. However, another way you can go when it comes to selling products online is using your own e-commerce website, which can be accessed through many different platforms such as Square-space and WordPress.
Another key thing to think about is the SEO of the site. Keywords to direct people to your business. Research popular words that connect to your product or business, and use them as a guide for your SEO strategy.
Engage With Others Online
If you are starting this business from home, you need to make sure you have a presence online. Regular posts on many different social media platforms. Engage with others in the industry and try your hardest to build your following, as the biggest the following the easier it is to build your business from the ground up using these followers as potential first customers for your products.
Another good way to engage with others online is using the different market places that are growing in popularity on platforms such as Facebook. Many people use Facebook Marketplace to sell their products, so depending on what products you are planning to sell, you could try and use this form of platform to sell your products as well. The benefits are that its free, and Facebook is a very saturated pool of users that are willing to have a look and purchase products from there.
Get the Shipment Method and Paperwork Sorted
Shipment is the main part of the business that makes it work. Shipping your product from the country of origin to the country of purchase. So, you need to make sure you know where it is coming from, the cost and mode of transport, to the paperwork needed to pass through customs when the products arrive.
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